JUVA creator

Hi love,

A little about JUVA, what we're building, and what creating something together could look like.

Better hair is possible through healthy length retention.

JUVA creators

already creating with us

Creators making it their own

Video by @jadeanna
@jadeanna
oiled up the night before wash day
Video by @noaarrachart
@noaarrachart
hot hair oiling for the deepest treatment
Video by @nuravanvliet
@nuravanvliet
growing hair for wedding with JUVA pre-wash oil
Video by @hairbygaby
@hairbygaby
my full wash-day routine
Video by @keukenprinses
@keukenprinses
the shine on wash day
Video by @fleurfalkenburg
@fleurfalkenburg
the routine travels
Story by @thehairbygaby
@thehairbygaby
her wash-day rules, step by step
Video by @marriechula
@marriechula
thank me later
Video by @puckkkk_
@puckkkk_
brush gently, from the bottom up
Video by @elisabethlivingherlife
@elisabethlivingherlife
the oil I use before every wash
Video by @dottevictoria
@dottevictoria
my post-travel haircare routine
Video by @anissa.dp
@anissa.dp
"your hair is so pretty" — thanks, it’s a full-time job

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get to know

The routine, in three pieces

hair oil treatment
Pre-Wash Hair Oil

The hero

A rich, non-greasy oil for your lengths, before you wash. Helps retain longer, thicker hair. Side effects: gloss, softness & compliments.

Learn more →
hot booster cap
Hot Booster Cap

The boost

Gentle, adjustable heat so the oil sinks in deeper. Plug in, wrap up, relax.

Learn more →
the gentle quick-dry
The towel

The gentle quick-dry

A gentler way to dry in half the time — less frizz, less breakage.

Learn more →

← swipe →

the bit worth understanding

Your hair is growing.
Wash day is where you lose it.

the problem

Wet hair swells, and shampoo strips oil from your scalp, taking your fragile ends with it.

the fix

A pre-wash oil shields your lengths while you cleanse your scalp. So you keep what you grow.

Wash your scalp.
Protect your ends.

The JUVA community

We grow with the creators who grow with us

where this can go

This is where we start

Every partnership starts right here. The creators we click with most naturally grow into Creators+, reserved for our most valued collaborations, with the best still to come.

Gifting partnership
you're here
🔒
Creators+
by invitation
🔒
more to come
JUVA creator
Let's get started?

the short version

What you get

The full routine

As a welcome gift: the Oil, Hot Booster Cap & Gentle Dry, sent to you and yours to keep.

10%optional

Your profit share

Ask for a personal code or link and take a cut of every order it brings in.

10%optional

Your circle's perk

That same code gives your followers 10% off, so sharing always feels generous.

🫶

A real partnership

We feature, repost and grow together.

🤍Insider access

Test new products first, see what's coming, and share your ideas with us.

optional

only do paid collabs?

This one pays you too

If you'd like a personal code or link, we'd love to partner with you and share 10% of the order value. It's tracked automatically.

Orders a month through your code10
€49,00 /mo
that's 10% of €49 × 10 orders

The numbers above are just estimates.

Tips for success
Tip #1

Feature a few products together in your content. It lifts the average order, and your profit share with it.

Tip #2

Play the long game. People usually need to see a product a few times before they buy, so consistent, natural content beats a one-off post. We've seen creators really grow after 1 to 2 months, once they've found how to share JUVA with their audience in their own way. Go at your own pace, just keep it steady.

JUVA hair styling

the collaboration

How we create together

No scripts. You create in your own voice, in whatever fits your audience.

We just bring a short brief and a little education, rooted in the length-retention philosophy our founder Niki (hairstylist & trichologist) built JUVA on.

what we ask

  • 3 posts + 3 stories featuring JUVA (Instagram or TikTok)
  • The ok to repost & feature your content
Things you could talk about
  • How much you use. 2 to 8 pumps on your mids and ends, never the scalp.
  • How it fits your life. Before a workout, during an episode, or overnight, then washed out in your normal shower.
  • How it fits your style. Slot it into your wash day, your way, from your honest experience.
  • Your first-wash feel. Softer, glossier, less frizz. Just share what you genuinely notice.
  • The reframe. Your hair grows fine, wash day is where the length gets lost. Protect it, keep it.
  • Combine it with your faves. Keep the products you love. JUVA just adds one step: pre-wash protection for your lengths.

Please tag @juvahaircare on every post, wherever it fits naturally. And keep it real and low-key, the way you'd tell a friend. We talk about keeping length, never growth promises.

↓ Download content brief

good to know

The practical bits

Who's it a good fit for?
Girls genuinely on a hair journey who like sharing real routines. If healthy, growing hair is already your thing, the content writes itself.

We're looking for creators who can be more creative than filming the box when it arrives and adding #gifted.
Do I have to post a set number of times?
We ask for a minimum of 3 posts and 3 stories featuring JUVA on Instagram or TikTok. Beyond that, share it in whatever way feels natural to you and your audience.
What if I don't like the products?
That's completely okay, and we'd never want you to share something you don't love. We'd be sorry to hear it, but we'd genuinely value your honest feedback to help shape what we make next. Just let us know and we'll arrange a return label to send everything back.
Is this gifted or paid?
It starts as gifted product, plus your optional 10% profit share, so you earn from day one. And for the creators who really click with us, there's Creators+, but more on that when the time's right.
How and when do I get paid?
You get a personal code, and take a 10% share of every order placed with it. We total it up and pay you out. Just share your preferred method once your code's live.
Can JUVA repost my content?
By accepting a gifted product you agree to JUVA resharing your JUVA content on our organic channels — always credited, always kept in your style.
Where do I get help?
Just DM us on @juvahaircare on Instagram.
JUVA
JUVAthe key to healthy length retention